Bolton Fans Leave Their Tributes Online to Wanderers Legend Nat Lofthouse, OBE
Video tributes have been posted online to Bolton Wanderers Football Club legend Nat Lofthouse OBE, who sadly passed away in January this year at the grand old age of 85. WinkBall, the UK’s no.1 video website, has given Wanderers fans the chance to pay their tributes to the Bolton icon in a poignant new way.
Not only will these tribute messages live forever online on an interactive video wall where football lovers can continue to contribute their feelings, WinkBall also made a film of the moving eulogies which was projected on a large screen in The Lion of Vienna Hospitality Suite at Bolton’s Reebok Stadium to an invited audience at a memorial evening organised by the Bolton Wanderers Supporters Association.
Many fans expressed their utmost respect for and personal memories of Nat, with one supporter telling our WinkBall Reporters: “He’ll be remembered as one of the best ever Bolton Wanderers players that will ever play for Bolton;” and another lifelong supporter recalling the great fortune he had spending an evening with him when he was Chairman of Atherton Cricket Club and Nat was their chief guest.
Covering football games up and down the country, WinkBall citizen video reporters speak to the fans before and after the game to find out their thoughts and footballing opinions.
Giving the fans a unique video platform to express their views, WinkBall’s football coverage focuses entirely on the fans and it is their opinions that matter. With the sad passing of Nat Lofthouse OBE, www.winkball.com saw it fitting to go to the fans and find out what they had to say about the legend that was Nat Lofthouse OBE.
A film of tribute messages can be found online at the link below:
http://www.youtube.com/watch?v=h_JtbN2zVEw
People who want to pay their respect to Nat can leave a video message online at the link below to celebrate the Bolton legend’s life:
http://www.winkball.com/walls/zU0a6izcVBGt/tributes-to-nat-lofthouse-the-lion-of-vienna/
Tips for Watching Super Bowl Commercials With Kids
As families get ready to watch the Super Bowl this weekend, what else will they see besides touchdowns and field goals?
Ads promoting alcohol and other products geared toward an older audience.
Christy Buchanan, professor of psychology at Wake Forest University and an expert on parent-child relationships, says parents shouldn’t squirm on the couch until each round of beer ads is over, but should take action. They can turn uncomfortable moments in front of the TV into “values moments” with their children.
“It is important for parents to address issues and share their values,” says Buchanan, “So, when beer commercials come on, talk about your views on drinking. There are so many societal messages that say ‘drinking makes life fun.’ This is a parent’s opportunity to say what they think and start a discussion.”
Pro football is by far the most popular sport to watch among kids; 66% of kids ages 7-11 say they watch pro football on television. A study by the non-profit group Common Sense Media reviewed nearly 6,000 commercials in 60 NFL games in a recent NFL season and found the following:
- 300 of the ads were for alcohol
- 40% of the games included advertisements for erectile-dysfunction drugs
- 500 of the advertisements involved significant levels of violence, including gun fights, explosions, and murders
- 80 of the advertisements involved significant levels of sexuality, including scenes about prostitution and strippers
Buchanan offers the following tips to parents trying to figure out what to do when a kindergartner asks, “What is Viagra?” or a teenager comments on how much fun people are having in a beer commercial:
- Take a “values moment” — Leave the TV on, but talk about family values. For older children (middle school age and up), use the opportunity to engage children in conversation, particularly about issues such as drinking.
- Ask children what they think about what they are seeing or hearing, then respond to their perceptions and reactions.
- Switch channels and find another show — For younger children, hit the previous channel button to Animal Planet or “Sponge Bob” on the remote control. Go back to the game in two minutes.
- Mute the TV — Without the sound, commercials lose a lot of their impact. Use this time to talk about what’s happening in the game.
“I do think that doing things like the Super Bowl can be ‘family bonding’ events despite the commercials,” Buchanan says.
Hyundai Attempts Mass Hypnosis for Super Bowl XLV
Hyundai Campaign Reveals a Compact Car Conspiracy, Provides 100 Million Consumers a Group Therapy Solution
Hyundai Motor America will lift the veil on one of the longest standing conspiracies in the auto industry during Super Bowl XLV on Sunday, Feb. 6. Hyundai contends that consumers have been conditioned to purchase boring compact cars for practicality and reliability, and accept uninspired design, cramped interiors, and limited innovation, for far too long. Marketing has systemically lowered expectations in the compact car segment, with consumers rewarding the industry by continuing to buy appliance-like clones. Hyundai urges consumers to “Snap Out of It,” with a two-part group therapy session beginning in the game’s first quarter with a spot called “Hypnotized,” followed by a healing session in Q3 with an ad called “Deprogramming.” Both offer the all-new 2011 Elantra as treatment for the malaise afflicting the long-suffering compact car shopper.
Hyundai marks its fourth consecutive year as a Super Bowl advertiser by deprogramming 100 million Americans tuned in to watch the game. Both Elantra spots, themed “Snap Out of It,” stem from the same campaign that originated during the AFC Championship Game, but offer two distinct interpretations.
“Hypnotized” features everyday driving imagery interlaced with the rhythmic staccato placement of title cards asking: “Have we been hypnotized to believe compact cars are good enough?” The spot questions the idea that compact cars are as good as they can be, and suggests consumers in turn question how that belief has become so ingrained in our culture. Long-held beliefs softened by the first spot are then confronted directly with the second, called ”Deprogramming,” which seeks to hypnotize 100 million viewers simultaneously through a kaleidoscope of graphics featuring compact car stereotypes paired with a soothing voiceover declaring, among other things, “compact cars can be more.” Once the viewer is fully entranced, the voice calmly brings them back to reality saying, “Snap out of it, man.” After the Elantra reveal, look for Hyundai to play further off viewers lulled into therapeutic susceptibility with a light-hearted nod to New Age empowerment. Read more
Red Bull Arena to Host 2011 AT&T MLS All-Star Game
Showcase event returns to New York area for first time in 14 years
Major League Soccer Commissioner Don Garber announced today that Red Bull Arena, home of the New York Red Bulls, will host the 2011 AT&T MLS All-Star Game on July 27 at 8:30 pm ET. B-roll, video interviews with Commissioner Garber, New York Red Bulls forward Thierry Henry, and LA Galaxy midfielder Landon Donovan, and the All-Star logo can be downloaded at www.MLSAllStarMedia.com.
The AT&T MLS All-Star Game brings together the League’s finest talents for a singular event and for the eighth time, the MLS All-Stars will face a high-profile international club. The event provides soccer fans from around the world a chance to see MLS’ best compete against some of the world’s most renowned clubs.
Since 2003, the MLS All-Stars have faced Manchester United FC (England), Everton FC (England), West Ham United (England), Celtic FC (Scotland), Chelsea FC (England), Fulham FC (England), and CD Guadalajara (Mexico), posting a 5-1-1 record. The 2011 All-Star Game opponent will be announced at a later date.
This year’s All-Star Game will mark the third time the metropolitan New York area has hosted the mid-summer showcase; the inaugural MLS All-Star Game in 1996 and the second in 1997 were played at Giants Stadium. The 25,000-seat, state-of-the-art Red Bull Arena in Harrison, New Jersey has played host to multiple friendlies between the Red Bulls and international clubs, along with select national team matches, but the 2011 AT&T MLS All-Star Game will be the first marquee MLS event at the $200 million venue.
“The combination of one of the most spectacular stadiums of its size in the world with the passionate soccer supporters in the metropolitan New York area will provide a terrific showcase for our All-Star Game,” Garber said. “Red Bull Arena will be a tremendous venue for this marquee event and we are pleased to bring the All-Star Game to an area with a rich soccer tradition.”
Fans from throughout North America and across the globe are expected to travel to the metropolitan New York area to attend the game and surrounding All-Star festivities, such as the MLS Soccer Celebration that will take place during All-Star Week.
Chevrolet Camaro Convertible Goes to Super Bowl XLV MVP
The Most Valuable Player of Super Bowl XLV between the Green Bay Packers and Pittsburgh Steelers on February 6 will receive a 2011 Camaro Convertible, Chevrolet announced.
A media panel and fan vote on www.superbowl.com will determine the MVP Award winner, announced during the Super Bowl XLV Postgame Show on Fox, presented by Chevrolet.
“The new Camaro Convertible arrives in dealerships in February and will be a fitting reward for the MVP,” said Rick Scheidt, US vice president of Chevrolet marketing. “It’s a great opportunity for Chevy to have Camaro play a role on one of the world’s biggest stages, the Super Bowl.”
The Camaro Convertible will appear on the field during the postgame celebration in North Texas. The convertible continues the momentum of Camaro, which has taken the lead in its segment in the United States. Available with an efficient 3.6-liter Direct Injection V6 engine, or as the V8-powered, 426-hp SS model, Camaro now features a power convertible top for the unequalled fun of open-air driving.
The Super Bowl MVP receives the Pete Rozelle Trophy, a silver trophy made by Tiffany & Co., and the Camaro Convertible. The MVP will be available following the winning coach’s news conference on Monday, February 7 at 8:30 a.m. CST at the Super Bowl XLV Media Center, Houston B-C (3rd Floor).